CRM Solution

Management (CRM) is a strategy that focuses on putting customers at the centre of the organisation. The primary goals of CRM are to optimise revenue and contribution while reducing costs through improved interactions at each customer touch point.

CRM achieves these goals by providing greater visibility into customer information and by enabling better use of customer data to drive successful business outcomes.

How can CRM help you to be more successful?

Enhancing customer intimacy through an effective CRM strategy can provide the knowledge you need to grow your business by capturing more opportunities, providing insight on key clients and ‘must win’ business.

A successful CRM strategy will help you to win new customers as well as increase levels of satisfaction with the customers you already have.

What is our approach?

Acme can help convert your SAP CRM strategy into a benefits driven programme to optimise best practise business processes and deliver a standard and bespoke CRM solution to enhance customer relationships. We approach any engagement from the perspective of addressing a business challenge and not simply implementing a technical software solution.

Acme has a wealth of experience in developing SAP CRM business processes and applications in a variety of sectors to address needs in:

  • Sales
  • Service
  • Marketing
  • Customer Interactions Centres

What are our solutions?

Acme specialises in the delivery of customised CRM solutions from SAP.

Our SAP CRM solutions are generally characterised by a need for tight integration with the back-end ERP system and other business critical applications such as service scheduling. These solutions provide a detailed 360 degree view of all transactions related to the customer. We have specialist expertise in the service sector.

 

SAP CRM
SAP CRM enables organisations to distinguish themselves by promoting collaboration with their customers and enhancing the customer experience
Offers a wide variety of customer-facing functions like Marketing, Sales and Service – the integrated end-to-end solution provides full visibility across the Enterprise
CRM Marketing:

Empowers organisations with excellent business insights and enables them to focus their marketing efforts.
Create a robust central Marketing Platform for your organisation by deploying functionality such as:

  • Marketing Resource Management
  • Brand Management
  • Segment and List Management
  • Campaign Management
  • Loyalty Management
  • Trade Promotion Management
  • Lead Management
  • Customer Master Data management
  • Marketing Analytics

CRM Sales:

Improves sales force productivity through automation and integration. Enables a 360 degree view of all interactions with customers

Choose from a wide array of best business practices in areas of
 
  • Sales Planning and Forecasting
  • Territory Management
  • Account and Contact Management
  • Activity Management
  • Opportunity Management
  • Quotation and Order Management
  • Sales Contract Management
  • Sales Performance Management
  • Sales Analytics

CRM Service:

Enables organisations to drive service revenue and profitability with extensive process coverage in areas such as:
 
  • Service Sales and Marketing
  • Service Contract Management
  • Installed Base Management
  • Warranty and Claim Management
  • Customer Service and Support
  • Returns and Depot Repairs
  • Field Service Management
  • Installation and Maintenance
  • Parts Logistics and Finance
  • Service Analytics
  • E-Service and
  • Channel Service